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Showing posts from 2020

You have the time to prospect

  The Mindset of Effective Outbound Sales Prospecting Building Your Business If thereā€™s anything that my background as a Sales Development Representative (SDR) at successful  S V startups has taught me is that no matter how many tips and tricks you read online on finding and connecting with customer prospects, itā€™s null and void if you donā€™t have the attitude of purpose. Trying to convince a prospect to accept a discovery call or product demo is the mindset of the job role, but approaching it with an underlying belief and commitment to succeed speaks volumes. I recently discovered that there are actually two types, fixed mindset and growth mindset. A fixed mindset believes certain traits are set in stone with little to no room for personal improvement and growth. Iā€™m referring to the growth mindset. When applied to sales, you wear the hat of a business owner. Everything you say and do is predicated by the enthusiasm of learning. Growth eventually leads to achievement and succe...

Obsidian Security's Ben Johnson - From the NSA to Emerging Cybersecurity Startups

I've worked at rapid growth companies and emerging technologies are always on the milestone. In the Cybersecurity space, tools in  security operations and analytics such as  EDR, NTA, UBA, SOAR, and recently, XDR have evolved into household terms.  So what's next?  CDR - Cloud Detection and Response When I heard about cloud security, I researched and came  across an online interview - "Frictionless SaaS Security" -  with Ben Johnson, one of the Co-Founders of ā€‹ Obsidian Security, ā€‹ a three-year-old startup based in Newport Beach. "Frictionless" evokes visions of seamless, smooth, and easy deployment and use.  Is it really possible to deploy an uncomplicated cloud security solution that will address a very complex problem?  This frictionless solution is the next emerging tool called Cloud Detection and Response.  I found the interview very insightful as it dove into Benā€™s backstory from working for the NSA ...